Word on the street is you’re thinking of starting a blog…
Don’t worry though, because as daunting as it may seem, I’m here to help!
Choose a topic to blog about. The more niche your topic, the easier it is for you to get noticed among the noise. I know what you’re thinking, “it’s easy to say, but hard to do! There’s too many options.” Yeah, you’re right – there is, but are you passionate about ALL those options? Can you write/talk/learn all day about each option? Exactly. Choose one.
Yes, my blog is pretty broad in topic – ‘lifestyle’, covering bits of everything, which is why I’m telling you not to. Fact is, no matter how awesome the content is, it’ll get lost in the pool of others.
Choose a title that stands out and that’s easy to remember. You could choose a play-on-words, if you’re that way inclined… Don’t be afraid to show some flair!
Tone of voice
Speaking of ‘flair’, choose a writing style and stick to it. Now, my blog is nowhere near the best in the game, but I think it stands out like a sore thumb because it’s a no-filter blog that’s as whacky as I am. It shows in my writing.
Be yourself. Be unique.
Established bloggers love to tell us how they got to where they are. Their tips are great, don’t get me wrong, but no-one likes a copy. The fact is: it worked for them because they were the first to do it… You have to do the same. Think outside the ‘blog’ where posts are concerned. Get there first!
Research is a key part of blogging. You can check keywords to see which is most popular, and this will help you kickstart the whole SEO thing. The more niche your keywords, the higher your blog will rank on Google. I’ll do another post on this soon, which should explain further.
What’s the best Keyword tool? Google Keyword Search / AdWords.
SEO is just one part of having a successful blog… The rest comes from social-media promotion. Join Facebook and LinkedIn groups, follow and tweet relevant profiles, asking to share your content.
When I first started, I collaborated with other bloggers – this was a way of boosting my profile and the readership of my blog. Collaborating with fellow bloggers is important. It helps you help each other.
Run a giveaway on social media. Get people to RT a post and follow your social-medias, and choose a RT/follower at random. I have never tried this, but I know from others that it works.
Lastly, if you’re looking for backlinks to boost your SEO, comment below. I’ve gotchu covered.